The comparison in the visitor's hands
The divider in the opening is dragged to switch between two sample views. The interaction draws the visitor into the experience on the first screen.
Inside the design
The decisions that shape the experience, and the screens that show them.
The smile journey
Examination, planning, treatment and result are explained in a single flow. The visitor can see how the process moves forward even before the first consultation.
The treatment plan card
Treatment options can be compared in a shared card layout. Titles and short descriptions make the first choice easier without getting lost in detail.
The clinic's visual world
Sample photos from inside the clinic are presented together with the page's typography and colours. A consistent atmosphere is built beyond a single opening photo.
A clear path to an appointment
Address, contact details and a short form in the same section. When the visitor decides, they do not have to search for the next step.
Interaction on the small screen too
The comparison and the opening message are rearranged for the phone. The core experience is not lost when the screen narrows.
